The Flemish-Dutch Salon is the focal point of the worlds’ most important literature event: The Frankfurter Buchmesse. The salon celebrates literature and culture in its broadest sense. The program exceeds the book: there are theatres and debate spaces, expositions, a graphic studio, a bookshop and a café, all coming together and forming a part of the 2,300m2 pavilion.
Semi-transparent walls and volumes made of stacked plastic sheets offer a powerful sensory experience; as moving around the volumes creates a kaleidoscopic effect of light and matter. A temporary and low-cost material; the stacked plastic prisms suggest a number of different routes through the space. The floor is made from clay stone; an earthy hue that contrasts with the modern presentation pieces. It serves to aesthetically anchor the installation. The open space is fringed by a slow-dynamic projection of the horizon. It is in this way -like in iconic Dutch landscapes- the horizon plays an omnipresent role. Clever engineering also makes sure that once the exhibition is finished, everything can be completely demounted and reused.
