Fashion

Estile is a well-known fashion brand in Novo Hamburgo, built on the active personality of Koca Schroeder, its creator. Our job was to convert her personal attributes into an architectural language that would standardize the environment, adding coherence, beauty and usability. An important moment to embrace a new corporate identity. NMLSS NMLSS NMLSS The proposal of the first concept launched was so impactful that nothing of the original project was altered during execution. All the improvements took place while the store was in operation, with a great deal of alignment between the construction and service teams so that the customer was not harmed but, on the contrary, could watch the store flourish in a happy and welcoming e... More

“Ura” means “backside,oposite,behind,reverse" in Japanese.Concept shop by fashion designer "Mihara Yasuhiro" dealing with products that take into account environmental and social responsibility from a multifaceted perspective. A quiet, narrow, semi-basement plot on a back street in Harajuku/Jingumae Tokyo. Insideout ltd. Insideout ltd. The interior of the shop, which weakens the boundary between inside and outside and seems to extend the area to the residential site opposite, is a minimal space with full LED screens and contrasting masses of glass, mirrored surfaces and stone.  A mirrored 'rectangle' set on top of two stone blocks penetrates the room and juts out to the outside. Like conceptual art in publi... More

Chinese fashion giant SHEIN reaches consumers across more than 150 countries and is the world’s largest, purely online fashion company in terms of sales of self-branded products. Armed with a mission to offer accessible and affordable fast fashion, SHEIN is poised to capture the growing opportunities in the booming consumer market. To support the firm’s growth in Southeast Asia, SHEIN tasked ID21 to design its first office in Singapore at Marina Bay Financial Centre, the heart of the Central Business District. Desmond Foo Our design muse and inspiration here is the multifaceted woman, and the wide array of fast fashion options available to her from SHEIN as a channel of creative self-expression. Each zone within the office... More

Pendleton had a segmented office layout that siloed their creative teams across floors. They wanted an inspiring space that encouraged collaboration. Josh Partee Seeking to maximize daylight, we developed the floor plan around access to the existing ridge skylights. The result was an airy floor plan with lots of wall space for pin-up, and a subdued material palette that let their products sing. Large workstations and plenty of collaboration tables made it feel like the studio they needed. Josh Partee Josh Partee More

JCB collaborated with Australian artist Matthew Johnson to design an extensive art facade concealing an existing four level carpark structure at Chadstone Shopping Centre. Peter Bennetts Matthew’s painterly approach to the facade captures the motion of flowing fabrics, a nod to Chadstone’s identity as Australia’s fashion capital. The use of a perforated panelised system on a steel substructure utilises smart building technology. Peter Bennetts The outcome is a friendly, permeable and accessible community destination, incorporating new and existing landscaping into the design while enhancing Chadstone’s brand identity. Peter Bennetts More

We’re helping streetwear retail vets, Carnival, bring it upscale with a new brand flagship store– Upperground. The new store concept helps shift the focus from footwear to apparel – evoking the street with a minimal, industrial ethos and placing merchandise at the focus of customer experience. Caption Galvanized pipe scaffolding is contrasted with luxurious touches that serve to align the brand with their upscale goods– including white leather benches for shoe try-ons, spacious dressing rooms, built-in terrazzo displays that emerge from polished terrazzo flooring, an a sculptural ‘control centre’ service desk that’s reflected in a giant ceiling mirror. Caption Street style lives and brea... More

scientific  scene Yuuuunstudio After intending to arrive in the future world, everything in ancient architecture will be transformed into a utopian world. Yuuuunstudio The design of the entrance is inspired by the ancient Chinese architecture of Suzhou and Hangzhou and the elements of Hangzhou West Lake.   former aesthetics Yuuuunstudio Yuuuunstudio To simplify the Chinese architecture and use transparent, pure white and lightweight modern materials to build an immersive future scientific scene in the store. Yuuuunstudio The entrance is revealed by the inspiration of the West Lake and the blue brick wall. Yuuuunstudio The entrance uses a Chinese-style space to divide the space into a court... More

A stereotypical red granite office building from the 1980s. Outdated and unfashionable. This inspired us to come up with the idea of a pink dress-up a commitment to color, texture, light. We wanted to put the building back into the spotlight and achieved this with a smart design concept within its existing structure. We envisioned a curved catwalk leading into the foyer, paying homage to the world of fashion. Elegant, woven aluminum mesh curtains were introduced, reminiscent of textiles and fluidity. Lighting and shaping using lines and circles were incorporated for added dynamism and rhythm. To complete the transformation, we developed a new corporate design, including a logo, key visuals, and signage, in collaboration with the design agen... More

BIENENSTEIN CONCEPTS was asked to envision the new YVES SALOMON store at the prestigious luxury shopping mall Plaza 66 in Shanghai, China.  While developing this new store concept for the more sportive clothing line that is part of the Yves Salomon brand, a dynamic curved wall line slicing through vertical planes became the core architectural gesture. The void that develops behind the bend allows for additional space for a fitting room, concealed cash desk area or back-of-house functions, depending on the actual available layout.Modern simplicity was key for the interior architects with the aim to create an open, airy backdrop for the diverse clothing collection. Rough, textured surfaces were superposed with more sophisticated and soft... More

A new Thom Browne's store arise in the Design District of Miami and features details like signature grey subway tiles on the ceiling, floor, and walls, a distinctive layout with mobile display racks, and mid-century furniture by Pierre Jeanneret, Jacques Adnet, Maison Jansen, Paul McCobb, and Dunbar by Edward Wormley. A grey tile box conceived by Thom Browne itself and developed by ASA studio albanese.  Caption Caption More

Gentlemen Mode is a fashion store in the historical centre of Oud-Beijerland. In 2002 EGM refurbished the entire store by connecting a number of properties together to create one bright, open space. Now the front section of the store was in need of a fresh new look. This retail area is very visible from the shopping street outside. The chance to give the store’s image a powerful boost both visually and tangibly was therefore seized. The client’s wish was to make the interior feel like a boutique with lots of possibilities for the changing collections. EGM interiors translated this wish into a layered layout that offers plenty of potential for an extensive and high-end presentation.   High-quality presentation Gentlemen M... More

Retail Design is visceral in nature. Apart from creating a good-looking store with aesthetically pleasing displays, retail store design is a well-thought-out strategy to set up a store in a way to optimize space and sales so that even if a salesman is unavailable, the store can engage its customers sell itself. The way a store is set up can help establish brand identity.Reeti Arneja is a designer boutique for well tailored women's apparels in Delhi. An artistic space that exuberates class and royalty with simple arches and minimal lighting. Dramatic arches with alluring floral chandelier in brass finish and beige colored walls make for a match made in heaven.All glass facade has been used to extract maximum daylight and blend indoor with ou... More

Slowear18 is a concept store with a fluid and unexpected identity, that offers a complete integration between a mixology bar & café and a clothing store - which includes both the men's and women's collections of the brand - where the two activities complete and integrate each other with an overall synergy.  The two-spirit of the store  live together during the day while in the evening the furnishings literally transform: every day from 7 to 9.30 pm the space transforms into a mixology bar that offers a meticulous selection of spirits and drinks mixed in an atypical menu proposal, where the main theme is the great Italian aperitifery, alongside a gourmet cicchetteria in honor of the Venetian origins of the brand. A... More