Many know Dubai has the tallest skyscrapers, the biggest malls, luxury cars, indoor skiing and fake coastlines. Driven by an ambition to be the best in the world, Dubai’s unprecedented growth has reached a ceiling. Promoting a life of excess in today’s financially and ecologically sensitive climate, can certainly make one unpopular.
Inspired by Dubai’s level of ambition and ability to build new worlds, the Lab will explore a new model for future development, one characterized by social intelligence and collaborative creation