“Speed creates pure objects. It is itself a pure object, since it cancels out the ground and territorial reference points, since it runs ahead of time to annul time itself, since it moves more quickly than its own cause and obliterates that cause by outstripping it. Speed is the triumph of effect over cause, triumph of instantaneity over time as depth, the triumph of the surface and pure objectality over the profundity of desire. Speed creates a space of initiation, which may be lethal; its only rule is to leave no trace behind. Triumph of forgetting over memory, an uncultivated, amnesic intoxication.”
Jean Baudrillard
Arriving from some place to another, arriving comfortably and in the long run, arriving prestigiously made the car an object of desire. A great city witnesses great projects. Besides the greatness of the city comes the greatness of the project. The city’s event spaces attract people, not only from itself, but also from neighborhood and even from other countries. Mega cities bring mega projects.
Autopia and Numbers
With 216,000 m2, it is the world’s biggest auto-mall.
5 stories - two of which are underground.
Each level is 30,000 m2.
Each floor is 6m in height.
1st-hand and 2nd-hand autos are sold together.
56 food & drink shops, cafés & restaurants.
48 private car service stations.
24 banks.
ATM’s at 12 points.
42 insurance companies.
74 trading companies.
Car park with a 900 car capacity.
6 Million visitors a year are expected.
7 kms of walkable space.
One can reach every location with his car.
There is a test drive track on the roof.
200 auto-galleries , 443 brands and 2526 types of cars are waiting for its customers.