Conceptual approach, innovation and humour are the designing tools that help DEDE understand the
world around them and communicate their thoughts and beliefs. Using creative thinking and intuitively
understood humour as starting points for the designing of their projects, DEDE aim at building strong
emotional bonds between the user and the project’s context of use. In other words... “We create
design projects that aside from their conceptual background, provide a context for interaction and
feature functional qualities as well, to facilitate our daily lives in ingenious ways.”
